The Wall Street Journal has no doubt. Italian labels are setting standards for the rest of the world. “Never mind what Parisians say, Milan is currently the leader of the fashion conversation” – says the American newspaper. Gucci, Prada, Moschino, Bottega Veneta and many other brands are plotting the course of the entire fashion business.
“Milan Fashion Week has always offered excellent workmanship and glorious fabrics, but what is setting Italian labels apart now is the way they are responding to the times. Global angst and industry anxieties played out on runways here with chaotic, devil-may-care fashions that touched on the late 80s and early 90s”.
Bloomingdale, the American chain of luxury department stores, sent additional buyers to Milan Fashion Week this season and also a lot of fashion followers have fallen in love with the new ideas from italian stylists.
Milan Fashion Week: Heritage and Innovation
Industry insiders have long debated about the vitality of Milan Fashion Week, because of the conservative and traditional style of most of the italian brands. But with the rise of young designers Italy’s main fashion week seems to living a revolution. “When we are able to put together heritage and innovation, we have a very good chance to be unique and to succeed”, says Carlo Capasa, chairman and president of the Camera Nazionale della Moda Italiana.
If you’re planning to visit Milan and you’re a fashion victim be sure to don’t miss the events of the next Milan Fashion Week.